diff --git a/server-rs/crates/shared-contracts/src/game_creation_app/asset_kind.rs b/server-rs/crates/shared-contracts/src/game_creation_app/asset_kind.rs
index 5638a299a..6d38774d2 100644
--- a/server-rs/crates/shared-contracts/src/game_creation_app/asset_kind.rs
+++ b/server-rs/crates/shared-contracts/src/game_creation_app/asset_kind.rs
@@ -192,6 +192,13 @@ impl<'de> Deserialize<'de> for GameCreationAppAssetKind {
             {
                 Ok(GameCreationAppAssetKind::parse_with_context(value, "serde"))
             }
+
+            fn visit_string<E>(self, value: String) -> Result<Self::Value, E>
+            where
+                E: de::Error,
+            {
+                self.visit_str(&value)
+            }
         }
 
         deserializer.deserialize_str(AssetKindVisitor)
@@ -242,4 +249,12 @@ mod tests {
             );
         }
     }
+
+    #[test]
+    fn escaped_wire_strings_are_deserialized() {
+        assert_eq!(
+            serde_json::from_str::<GameCreationAppAssetKind>(r#""ui\u002Ddesign""#).unwrap(),
+            GameCreationAppAssetKind::Unknown
+        );
+    }
 }